</>macrostack
Head-to-head · Product analytics

OpenPanel vs Countly

Both are alternatives to Amplitude. Here's how they stack up — verified facts, no spin.

Also searched as Countly vs OpenPanel — same comparison, one verdict.

90

OpenPanel

Mixpanel-style product analytics with a web-analytics front door.

OPEN SOURCEAGPL-3.0SELF-HOSTLOCAL-FIRST

OpenPanel sets out to be the middle ground this category is missing: simple web analytics for the questions you ask daily, plus event-based product analytics with funnels and retention for the ones you ask monthly, in a single self-hostable product. It is the youngest project in this comparison by a wide margin, which is the caveat to weigh honestly — the design is good and the track record is short. Worth a look if PostHog feels like more machinery than the problem deserves and Umami is not quite enough.

66

Countly

Mobile-first analytics you can run on-premise — but check the licence.

SOURCE-AVAILABLECountly Lite License (custom, source-available — not OSI open source)SELF-HOSTLOCAL-FIRST

Countly is built around mobile and IoT rather than the web, with crash reporting, push notifications and user profiles alongside analytics, and a long history of on-premise deployment in regulated and government settings. Around 5.9k stars. One correction to how it is usually listed: Countly is very often described as open source, but the community edition ships under a custom "Countly Lite License" rather than an OSI-approved licence — it is source-available, with restrictions, and the terms are worth reading before you build a product on it. Included here because the mobile and on-premise combination is genuinely rare, and because the licence deserves to be stated accurately.

Side by side

 OpenPanelCountly
Sovereignty Score9066
Open sourceYesNo
Self-hostableYesYes
Local-firstYesYes
LicenseAGPL-3.0Countly Lite License (custom, source-available — not OSI open source)
PricingFree and open source to self-host. Hosted plans available.Community edition free to self-host under its own licence terms; enterprise is commercial.
The verdict

OpenPanel edges it on the Sovereignty Score, but the right pick depends on the trade-offs below.

OpenPanel

Strengths

  • +Sits deliberately between simple web analytics and full product analytics
  • +Self-hostable with a straightforward Docker deployment
  • +AGPL-3.0 with no enterprise directory carve-out
  • +Lighter to run than PostHog for a fraction of the complexity

Trade-offs

  • Youngest and least proven project on this page
  • Small community, so few answers when something breaks
  • No session replay or feature flags
  • AGPL-3.0 copyleft needs reading if you intend to modify it

Countly

Strengths

  • +Mobile and IoT first, where most of this category is web first
  • +Crash reporting and push notifications alongside analytics
  • +Long track record of on-premise deployment in regulated environments
  • +Rich user-profile and cohort features in the enterprise tier

Trade-offs

  • Not open source despite being widely listed as such — read the Lite License
  • Much of the useful functionality sits in the paid enterprise edition
  • Smaller community than every other option here
  • Heavier to deploy than Umami or OpenPanel
See all 5 Amplitude alternatives →

Related alternative guides

Facts verified 2026-07-31. Licenses and pricing change — spotted something out of date? That's a correction we want.

The Macrostack brief

New swaps, worth your inbox.

A short, occasional email when we add a high-intent alternative or ship a new head-to-head. No spam, no selling your address — unsubscribe in one click.