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Best of · 5 tools ranked

The best Product analytics

Every option ranked — open-source, self-hostable, and commercial — by our transparent Sovereignty Score, with honest trade-offs so you choose what fits you, not us.

What users actually do inside the product — funnels, retention, session replay. Billed per tracked user, so the bill grows exactly as fast as the product does.

L5Applications — layer 5 of the AI stack
  1. 1

    PostHog

    Top pickOpen source

    Product analytics, session replay, flags and experiments in one self-hostable product.

    Generous free tier on cloud; self-hostable at no licence cost for the MIT core. · in our Amplitude comparison →

    85
    sovereignty
    What is PostHog? →
  2. 2

    Umami

    Open source

    One clean dashboard, no cookies, five minutes to deploy.

    Free and open source to self-host. Umami Cloud has a free tier and paid plans. · in our Amplitude comparison →

    95
    sovereignty
    What is Umami? →
  3. 3

    Matomo

    Open source

    GPL analytics you host yourself — the compliance answer.

    Self-hosted core free. Cloud hosting and premium plugins are paid. · in our Amplitude comparison →

    92
    sovereignty
    What is Matomo? →
  4. 4

    OpenPanel

    Open source

    Mixpanel-style product analytics with a web-analytics front door.

    Free and open source to self-host. Hosted plans available. · in our Amplitude comparison →

    90
    sovereignty
    What is OpenPanel? →
  5. 5

    Countly

    Commercial

    Mobile-first analytics you can run on-premise — but check the licence.

    Community edition free to self-host under its own licence terms; enterprise is commercial. · in our Amplitude comparison →

    66
    sovereignty
    What is Countly? →

Replacing a specific tool?

Head-to-head comparisons for each popular product analytics product.

Straight head-to-heads

Two product analytics tools, side by side — verified facts and a plain verdict.

The Macrostack brief

New swaps, worth your inbox.

A short, occasional email when we add a high-intent alternative or ship a new head-to-head. No spam, no selling your address — unsubscribe in one click.